Asian general public are in to healthy diet and fitness.
Around Asian countries today we can see health spas and fitness centers everywhere. As Asian capitals are becoming more advance
in infrastructure and lifestyle, the population living in Asian cities are more
concern with their good health.
Indeed,
medical tourism in Asia is becoming an International service business and
moreover the eating habits and lifestyle of Asian people are continuing to
upgrade in a healthier way. The famous health
supplement available in the local Asian market today is the essence of chicken
BRAND’S. Cerebos Pacific Company limited
http://www.cerebos.com/ the owner of BRAND’s http://www.brandsworld.co.th/ decided
to widen its marketing operation in Asia since Asian lifestyle is becoming more
health conscious.
BRAND’s marketing operation covers Asian countries like
China, Hongkong, Indonesia, Malaysia, Myanmar, the Philippines, Singapore, Sri
Lanka, Taiwan, Thailand, and Vietnam.
Speaking of health supplement industry in Asia not including the market
of Japan, approximately US$14 billion is reported to be the worth of the whole
health supplement market.
The reason for all of these consumer behavior
shifts in Asia is the scientific knowledge of the new generation in Asia. Scientific Medical Research in Asian region is
increasing in numbers of proposed studies.
For this reason the general public of Asia is gaining the appropriate knowledge
in different faculties of science were in the consumption of health products or
what we commonly call Food Supplements is a fast market trend in Asian
countries mentioned above.
Likewise, BRAND’S
appropriate marketing timing in Asian countries results to a higher margin of
profit leaving the non-healthy food products in the marketing competition.
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