It is not new to the world of e-commerce the concept of
online grocery stores. But as Asia and
ASEAN countries are embracing the concept of supermarket stores from the 1st
world countries.
The old “Pap and Mom
Store” concept is already way behind the new organized and well monitored
supply chain management of these big supermarket companies.
The advantage of this online supermarket
store is you will save your time in going physically to the store to buy your
goods. If you have your account already
then you can regularly order your usual purchased merchandises.
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| http://shoppingonline.bigc.co.th/ |
On the other hand, if you have the internet
connected refrigerator that you can monitor the content from your smart phone, and
then if the stocks of your food are decreasing then you can automatically
inform the online supermarket.
As to
blog’s example, Big C and Webvan are offering such services to entice the
consumers who are always on the go. The
negative side of this marketing program drives back to the usual practice of
supermarket customer when one must need to smell and touch the food being
purchased or even taste it.
That is why
Asian supermarkets today are still practicing the tasting method of
marketing. People still lacks faith on
the data given in the packaging provided by the BFAD or any government agencies. People still need to touch and taste the food
being purchased to assure the quality and safety. But as of today this new system of delivering
the supermarket product will save a lot of time and money of the
general consumers.
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