The general definition of philosophy covers the interest and love of
wisdom of an individual. As the business
sector is widely affected with the business dilemmas in terms of ethics and
business philosophical views specifically utilitarianism, concerns on the
fundamental legal and business analysis in this blog article will enlighten the
ethos of business values and morality. To start with, we need to understand fully the
fundamental meaning and background of utilitarianism.
When Jeremy Bentham & John Stuart Mill (19th
century) believes and respects the idea of Utilitarianism as the ultimate
solution for society’s economical management and existence, business ethics and
management started to respect the whole concept of Utilitarianism. As a
fundamental belief, utilitarianism is to maximize the highest level of
satisfaction over dissatisfaction. In a
simpler example, a person must consider the benefits and costs of her actions
to everyone in society. Up until today business management specifically the CSR
programs of multinational companies are tied-up to the philosophy and goodness
of Utilitarianism.
As a matter of actuality, the strength of Utilitarianism drives back to
the idea that an act of an individual must be for the good of everyone.
As to the present belief of the government of
United States that capitalism will give the society the total social
satisfaction, benefits, welfare, and wealth but not on the allocations of
pleasures and pains. The belief of Utilitarianism further creeps in the minds
of the new managers and its managerial concepts. As a result programs that will drive the
belief of Utilitarianism boldly exist in many Multinational companies of today reaching
their business operations around the globe.
To exemplify, the case of Google Company (Case: ethics in action, Google
Code of Conduct Foundations of American Law by Mallor, Barnes, Bowers,
& Langvardt 4th edition 2010) exemplarily emphasize the practice
of Utilitarianism in their business standards and policies. The first aspect emphasizes on the full
services of human resource to its consumer.
This pledge will give the benefit not only to the direct consumer of
Google product but also to the second and third party involved in any given
business transaction. The succeeding
ethical standards of the company that will drive the idea of Utilitarianism is
the aspect of consumer respect, conflict of interest of workers, Financial
Integrity and Responsibility, and above all by obeying the government law and order. The ethical example of Google in an American
business market setting will jive the cultural values of legal ethics and
Utilitarianism in specific.
On the contrary, Criticisms of Utilitarianism exists as to the evident negative
cases of companies experiencing the negative effect of Utilitarianism. As to
the consideration of the negative definition of utilitarianism, it is hard to distinguish
and measure one’s own pleasures and pains as well as the person’s satisfaction
and dissatisfactions. As a result to
this ideology, this legal case scenario will lead to tyranny and oppression.
Conclusively, I would strongly believe that the implementation of Philosophy
and Utilitarianism in particular is driven by the cultural and moral background
of a given society and its geographical inhabitants, taking into account the
history of a given country and the factor of nurture and nature of populace. As
to the aspect of global business management, multi-national companies are
always in a conclusive decision to always respect the existing geographical
norms and ethics while the business is also in the pursuance of its
organizational values and culture.
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