International Business New Challenges: A Business Manager’s Perspective


The exciting part of International Business is the combination of science and art in terms of discipline such as economics, anthropology, geography, history, language, jurisprudence, statistics, and demography. Many International Business operation around the world failed to address the need of the challenges taking place in every country some International conglomerates cannot address the organizational standards and ethics due to the lack of human resource in a given country.  High technology business organization such as GE and Sumitomo Japan needs higher engineering skills requirement when they go to other country.  Thus, markets in emerging countries are utilizing their population to adhere to the current challenges encountered almost all International conglomerates.  In the introductory discussion of the book of Czinkota, Ronkainen, & Moffett introduce the need for International Business. I gave to my learner’s lesson in our first class discussion that after Japan suffered their market isolation effect after World War 2 it causes a lot of domestic market deprivation. SME losses international marketing connections that allowed other countries to accommodate their market share.  


Thus, Japan later in the history embrace the International business concepts in governance that even until today Japan is harvesting the fruit of International Business in the US soil.  Even Toyota Car Company dominates the US market less to forget Canon, Nikon, Fuji, and other famous camera and filming companies.  Since 1950’s the rapid growth of International Business spread rapidly across the world.  Today society and the governments and even small player businessmen are addicted with the sourcing of their operation from outside the country.  Many European and Western companies are outsourcing their human skills from Asia and ASEAN countries and even in India knowing that these countries can provide unlimited number of human resources even with low skills and abilities.  The argument of low professional skill and abilities drives upon the intent of the organization that even when the company is located in Asia and ASEAN countries for example, organizational standard can be a good bench mark for higher performance output.  Moreover, International Business can offer new markets for domestic players increasing and puling the demand of the international market. Innovation and training likewise will give a great demand to the existing human resource that even governments around the world are in a great pressure knowing the general notion that private HR are more fast compared to those who are working in the governments around the world.  Thus, many projects in the US and other capitalist countries still believes in the privatization of national project knowing that to outsource such huge project will avoid failure and delay.  We cannot avoid the role of government in the supply chain now a days there is even G2G business pattern and B2G business pattern of business that usually requires huge amount of business contracts compared to the B2C and C2C. B2G and G2G should consider the important ethical concerns and responsibility across the general public same is true with the private companies.  Upgrade of innovative infrastructure is also necessary to adhere the present need of the public.  Private companies are looking forward towards what are the ends of the skills that men can give to the future of technological infrastructures.  

Thus, constant self-learning in a workers perspective is also necessary to address the personal knowledge and skill upgrade.  Another interesting part of the work environment of today is the sharing of knowledge and services. Due to the use of internet infrastructure knowledge sharing is that click of a button.  “I can read your mind” kind of thing is one of the writer’s prompt across the world of internet.  Many writers and bloggers across the net increase in data knowledge sharing even from main stream media towards the blogging world.  Thus, International marketers and managers are using all this micro data inputs and crunching it in a more robust data summary to segment the market opinions.  Many International companies of today are buying these data from companies like google and facebook that market or even international marketing analysis are easier to conclude and format the plan of action.  Analysis like, “should I obtain my supplies domestically or from abroad?” vital managerial decisions are always subject for thorough analysis.



 Another important subject that the book of Czinkota was trying to portray is the security that is being incurred and executed by international governments.  Thus, the UN today is handling the stability of the security along the various geopolitical headed by the US government. Such that, Czinkota mentioned and discussed in his first chapter the role of Pax Americana and the olden Pax Romana. These two world police enhance the world security since before trade started from the north to the south of the world.  On the contrary, sovereignty is also discussed in the first chapter of the book. Sovereignty of countries around the world conflicts in terms of the vital geopolitical conflicts in many ASEAN countries for example.  As to how the need of international business so as to the reciprocal effect of the setbacks of geopolitical and the issue of sovereignty. The ironic part is that business and politics contradicts with each other in the acceptance of internationalization.  Politics has a huge resistance in terms of internationalization due to the issue of national sovereignty while international business owners are also collaborating to increase the flow of import and export across the globe.  Accordingly, United States known as the new Pax Americana formulated a Smoot-Hawley Act A 1930 to equalize the need both of the private and public sector without touching the sovereignty issue but increasing the domestic production and exportation.  The next issues that I’m going to discuss in my blog is the relative effect of the International Business and the formulation of international law.  Collaborative blog between the two subjects is an interesting part in discussing the vital points of the ethical standards in business depicting from the fundamental ethical standards of Aristotle. Do you think Mr. Bean is better than Aristotle?   

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